Home / Frequently Asked Questions (FAQ)
You should expect at least three months for SEO results.
A lot of business owners wonder when they can expect to see results after implementing an SEO strategy. SEO is a long-term project that has the potential to increase your organic results. You should expect at least three months after beginning work to see significant results. Of course, there are some things that can be changed right away including off-site technical changes but as a whole, it is important to think of SEO as a long-term strategy.
No.
It can be pretty exciting to see results after working so hard at an SEO strategy. However, those results are temporary if you do not continue with your efforts. Google releases hundreds of algorithm changes each year and failing to keep up with best practices can cause a drop in your ranking. Fortunately, 313 Digital Marketing can implement a plan for you that can help you get results while also maintaining those results.
Yes!
SEO is a great way for small businesses to gain traction on their competitors. Small businesses often face bigger challenges when it comes to reaching customers online. They don’t have as large of a budget as the larger corporations and finding ways to maximize the marketing budget while also increasing organic traffic is especially important.
There are many things that can lead to a drop in rankings when you were already doing well.
Because Google is constantly updating its algorithms, your site is always at risk of being penalized if you don’t follow best practices. Fortunately, all of the SEO experts at 313 Digital Marketing practice white hat techniques that follow these rules.
Consider SEO your long-term marketing strategy while AdWords is your short-term one. AdWords has the ability to generate traffic much sooner. However, depending on the words you want to appear for, it can be much more expensive. For this reason, it is important to work on other ways to generate traffic at the same time.
AdWords will bring traffic to your site, but there are a few things that can prevent customers from making a sale. For one, it is possible that your AdWords targeting is off and you are not bringing customers to your site that are interested in your product.
It is also possible that it has something to do with your website. Websites that are slow, inconvenient, or non-secure will cause you to lose sales. One of our website experts would be happy to take a look at your site and offer any recommendations for improving the overall customer experience.
Reputation management is the act of monitoring through social listening. It is the process of responding to customer complaints in a timely manner and building the trust in your brand. Whether you are on Yelp, Facebook, or Twitter, building and maintaining a reputable and positive brand on the internet is important.
Yes!
Some industries question their need to be on social media. They wonder if their customers are on the internet. EVERYONE’s customers are on the internet. Having a digital presence is much more than increasing your followers.
Social media is important for increasing trust. It also offers you an easy method to communicate with past and future customers. Additionally, you can take advantage of the many available tools to increase your brand awareness with social media.
It depends.
There is no one right mix of social media accounts. It really depends on the type of customer you are targeting. While the majority of people are on social media in one way or another, the demographics drastically differ. One of our social media consultants can help you determine which social media platforms are right for your business.
No.
Facebook continues to update its algorithms. In one of the most recent changes, they prioritized friends and family posts over businesses. Although this can present greater challenges when it comes to organic posting, there are still effective ways your business can benefit from Facebook.
Yes.
Social media advertising involves advertising directly on social media. Fortunately, there are many useful tools that make social media advertising a useful marketing strategy.
You can target customers with a range of interests. You can also direct new customers to your social media account or directly to your website. One of our social media advertising experts can help you create a social media strategy that works best for your marketing goals.
Yes!
Some small business owners may question how useful a blog is to their website. Blogs are no longer used for the sole purpose of attracting followers. Of course, you want to craft your blog in a way that is interesting and useful to your customers, but much of its advantage lies in the SEO benefits.
Blogs give you the opportunity to use keywords and create internal/external links.
Yes!
It doesn’t matter the industry, we have a team of expert writers who are in-depth researchers. Not only will we create content that matches your voice but we will also research local trending topics in your industry.
You can have as much or as little control over your content as you want. We use a variety of tools that check for plagiarism and grammatical errors to ensure that you get a high-quality blog every time. We will also change up the blogs to cover all of the important topics in your industry while also reaching the different stages of the buying cycle.
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